BALMAIN: These iconic style has been reimaged for over fifteen years - for good reason

Balmain’s inimitable blend of structured tailoring and tough-luxe glamour has made the French maison an icon for in-the-know fashion followers. With acclaimed creative director Olivier Rousteing at the helm, the house’s menswear and womenswear collections shatter expectations season after season. Ever present are military-inspired tailoring, second-skin velvets and suedes, and biker detailing, while unbeatable Balmain blazers, shoulder-strong dresses and Balmain bags prove collection staples, too. Garnering an army of It girls and modern-day muses as fans, which harks back to Pierre Balmain’s popularity with stars of the ’50s, lashes of luxe leather and a powerful colour palette ensure the label’s elegant 1945 beginnings blend seamlessly with an altogether more modern, decadent glamour, while Balmain kids' clothing offers future fashion lovers a slice of the action.

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Military references are present in many of Olivier Rousteing’s designs for Balmain. After all, the Creative Director’s legions of fans are known collectively as the Balmain Army. 

This particular denim skirt boasts a gladiatorial silhouette, perfect for the powerful women of purpose who sport this historic brand with the utmost pride.

As a quintessential Balmain piece, the peak-lapel blazer has led the way in sharp-shouldered tailoring. Since Christophe Decarnin’s residence at the French luxury house in the late 2000s, the classic style has reigned supreme on and off the catwalk. The turquoise incarnation is crafted from pure wool and showcases signature engraved buttons front and centre for a distinct double-breasted feature.

Logo-engraved rivets are realised in the Maison's signature gold-tone. 

 When it comes to denim, Balmain's mantra is the bolder the better. Take this pair of jeans, for example – they feature a wide, tapered cut with ballooned legs that cuff at the ankles. If that wasn't enough, a faded tie-dye finish nods to the Maison's utilitarian inspirations, with the earthy hues adding a rugged look and feel.

  A wearable piece of art.

The Renaissance is once again on Balmain’s mind this season, with intricate prints like the Ariel boots’ sky design recalling the era’s grandiose paintings. Loyal fans of the Maison will know that this period in European history has long inspired its aesthetic, even informing its famous monogram – a nod to the maze-like gardens of late 15th-century France.

 Balmain's sartorial signatures take on a textured finish.

An education in power dressing courtesy of Balmain, this double-breasted blazer is fashioned in light-coloured tweed. With a nipped-in waist and padded shoulders providing the silhouette with structure, it's highlighted by signature gold-tone, lion-embossed buttons to the front and sleeves.

Now is the time to embrace your inner maximalist, at least that is the view of Balmain and its creative director Olivier Rousteing – a perspective embodied in the House’s Blaze model. This clutch bag is an intricately designed piece that benefits from eye-catching embroidery and gold-tone hardware, two features that come together to ensure you leave a lasting impression on your next night out.

The It accessory of the season? A transformative brooch. 

In an era of minimalism, small accessories and fine jewellery are the key to making your personality (and pared-back outfits) shine. Note how the simple addition of this crystal-embellished brooch by Balmain takes a traditional crisp shirt from standard to extraordinary. For a bolder take, match your earrings to the piece’s emerald-tone gemstones.

 Balmain harks back to Ancient Egypt for Spring/Summer 2023.

Olivier Rousteing waxed lyrical about Egyptian culture at Balmain’s Resort 2023, expressing his love for the North African country’s ability to contrast maximalism with minimalism. An ode to just that, this bustier mini dress accentuates an all-black base with sparkling gold-tone spangles and three-dimensional, feather-effect strips for a finish that delivers high-octane glamour with a side of textural intrigue.

Balmain’s maximalist design language holds confidence in the highest regard, with creative director Olivier Rousteing constantly striving to empower his “Balmain Army”. Pieces like this silk shirt are romantic in nature thanks to the exaggerated sleeves and drooping bow, adding an ethereal glamour to your look and elongating your silhouette.